Job Description
Description Join Our Team as a Marketing Assistant! Schedule: Hybrid
Location: Washington, PA
Are you a creative storyteller with a passion for connecting people through meaningful content and memorable events? PathWays is looking for an enthusiastic Marketing Assistant to bring fresh ideas, digital energy, and community spirit to our marketing team!
In this exciting role, you'll help shape how PathWays is seen and celebrated-online and in person. From crafting social media campaigns that showcase our programs and people to coordinating inspiring events that engage our community, your creativity and attention to detail will make a real impact.
What You'll Do Social Media & Content Creation - Create engaging posts, reels, and short videos that highlight PathWays' programs, people, and community impact.
- Keep our social channels (Facebook, Instagram, X, YouTube, TikTok, LinkedIn) active, authentic, and aligned with our brand voice.
- Research new trends and implement innovative social media strategies to grow our audience and boost engagement.
- Connect with influencers and partners to amplify campaigns.
- Track and report on monthly engagement metrics and performance.
Event Planning & Community Engagement - Support planning and execution of special events, including fundraisers, sponsorships, and conferences.
- Help coordinate event logistics-from scheduling and vendor relations to promotions and day-of support.
- Ensure every event reflects PathWays' mission and delivers a meaningful experience for attendees.
- Capture post-event insights and results to measure success.
What You Bring - Strong writing and editing skills-able to create content that informs, inspires, and connects.
- A creative mindset with a pulse on current digital trends.
- Excellent organization, communication, and time management skills.
- A collaborative spirit and can-do attitude.
Requirements Your Background - Bachelor's degree in Marketing, Communications, Public Relations, or related field (or equivalent experience).
- Proficiency with social media platforms (Facebook, Instagram, X, YouTube, TikTok, LinkedIn).
- Experience with graphic design and video editing tools (e.g., Canva, Adobe Creative Suite).
- Previous experience supporting event planning or marketing campaigns.
Additional Details This position involves occasional travel to events and PathWays locations, as well as some physical activity (lifting up to 30 lbs., setting up event materials, etc.). Candidates must meet Pennsylvania state background check and health clearance requirements prior to employment.
Why You'll Love Working Here At PathWays, you'll be part of a mission-driven organization that values creativity, connection, and community. You'll collaborate with a supportive team, contribute to meaningful initiatives, and see your ideas come to life through stories, events, and engagement that truly make a difference.
Ready to bring your creativity to a purpose-driven team? Apply today and help us share the PathWays story with the world!
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In compliance with the Americans with Disabilities Act, the Employer will provide reasonable accommodations to qualified Individuals with disabilities and encourages both prospective employees and incumbents to discuss potential accommodations with the Employer. PathWays is an Equal Opportunity Employer.
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